A Partnership Approach: Working with Housing Associations and Local Authorities
8 June 2025
7 min read
CRG Direct Team

A Partnership Approach: Working with Housing Associations and Local Authorities

Discover how CRG Direct's collaborative working model delivers sustainable energy solutions through transparent stakeholder engagement, comprehensive reporting, and long-term partnerships with social landlords across the UK.

A Partnership Approach: Working with Housing Associations and Local Authorities

At CRG Direct, we believe that meaningful, lasting change in the social housing sector comes not from transactional relationships, but from genuine partnerships built on trust, transparency, and shared objectives. Our approach to working with housing associations and local authorities is fundamentally collaborative, designed to deliver sustainable energy solutions that benefit residents, reduce carbon emissions, and create long-term value for our partners.

Our Collaborative Working Model

Understanding Your Unique Challenges

Every housing association and local authority faces distinct challenges shaped by their geographical location, housing stock, resident demographics, and strategic priorities. We begin every partnership by immersing ourselves in your specific context, spending time understanding your:

  • Strategic objectives and sustainability targets
  • Housing portfolio characteristics and maintenance schedules
  • Resident engagement strategies and communication preferences
  • Budget constraints and funding opportunities
  • Regulatory requirements and compliance obligations

This deep understanding enables us to design solutions that align perfectly with your operational realities and strategic vision.

Co-designing Solutions

We reject the one-size-fits-all approach that often characterises supplier relationships in the social housing sector. Instead, we work alongside your teams to co-design energy efficiency programmes that:

  • Integrate seamlessly with your existing maintenance schedules
  • Complement your resident engagement strategies
  • Leverage available funding streams and government initiatives
  • Deliver measurable benefits aligned with your KPIs
  • Build internal capacity through knowledge transfer and training

This collaborative design process ensures that our solutions feel like natural extensions of your existing operations rather than disruptive interventions.

Comprehensive Stakeholder Engagement

Resident-Centric Approach

Successful energy efficiency programmes depend on resident buy-in and participation. Our stakeholder engagement strategy places residents at the heart of every initiative, with:

  • Multi-channel communication using your preferred resident engagement platforms
  • Culturally sensitive messaging developed in partnership with your community teams
  • Multiple engagement touchpoints throughout the project lifecycle
  • Clear, jargon-free information about benefits and processes
  • Dedicated resident liaison officers who understand your communities

Internal Stakeholder Alignment

We recognise that successful partnerships require alignment across multiple internal departments within your organisation. Our approach includes:

  • Regular cross-departmental meetings with housing, maintenance, finance, and sustainability teams
  • Clear communication protocols that respect your internal governance structures
  • Flexible engagement models that accommodate your meeting schedules and reporting requirements
  • Knowledge sharing sessions to build internal expertise
  • Joint problem-solving workshops to address emerging challenges

Transparent Reporting and Communication

Real-Time Performance Monitoring

Transparency is the foundation of trust in any partnership. Our comprehensive reporting framework provides:

  • Live dashboard access with real-time project progress tracking
  • Customised reporting formats aligned with your governance requirements
  • Regular performance reviews with clear metrics and benchmarks
  • Energy savings validation using industry-standard measurement protocols
  • Resident satisfaction tracking throughout the installation process

Strategic Insight Generation

Beyond basic performance metrics, we provide strategic insights that help you:

  • Identify emerging trends in energy consumption and resident behaviour
  • Optimise future investment decisions based on performance data
  • Demonstrate social value creation to stakeholders and regulators
  • Benchmark performance against similar housing providers
  • Inform long-term sustainability planning with robust evidence

Comprehensive Post-Installation Support

Beyond the Installation

Our commitment to partnership extends long after the final installation is complete. Our post-installation support framework includes:

  • Dedicated account management with single points of contact
  • Proactive maintenance scheduling aligned with your asset management plans
  • 24/7 technical support with guaranteed response times
  • Regular performance reviews and optimisation recommendations
  • Warranty management and replacement coordination

Resident Education and Empowerment

We believe that technology alone cannot deliver lasting energy savings. Our resident education programmes include:

  • User-friendly guidance materials in multiple languages and formats
  • Energy saving workshops delivered in partnership with your community teams
  • Digital literacy support for residents less comfortable with new technology
  • Ongoing behaviour change campaigns to sustain energy savings
  • Feedback mechanisms to continuously improve our support services

Building Long-Term Partnerships

Evolving with Your Needs

Successful partnerships evolve as your organisation's needs and priorities change. Our long-term partnership approach includes:

  • Regular strategic reviews to ensure alignment with changing objectives
  • Joint innovation projects to pilot new technologies and approaches
  • Knowledge sharing networks connecting you with other forward-thinking housing providers
  • Policy intelligence briefings on regulatory changes and funding opportunities
  • Capacity building programmes to develop internal expertise

Creating Shared Value

Our partnership model is designed to create value for all stakeholders:

  • For residents: Reduced energy bills, improved comfort, and enhanced wellbeing
  • For housing associations: Lower void costs, improved asset value, and regulatory compliance
  • For local authorities: Progress toward climate targets and stronger communities
  • For CRG Direct: Sustainable business growth and positive social impact

Case Study: Transforming Social Housing Through Partnership

One of our longest-standing partnerships with a major housing association in the North West demonstrates the power of this collaborative approach. Over five years, we have:

  • Installed energy efficiency measures across 8,500 properties
  • Achieved average energy bill savings of £285 per household annually
  • Reduced carbon emissions by 12,000 tonnes per year
  • Maintained resident satisfaction rates above 95%
  • Supported the housing association in achieving their sustainability targets two years ahead of schedule

This success was built on the foundation of transparent communication, shared objectives, and a genuine commitment to partnership working.

The Future of Social Housing Partnerships

As the social housing sector faces increasing pressure to deliver decarbonisation while managing financial constraints, the need for effective partnerships has never been greater. We see several emerging trends that will shape future collaborations:

  • Integrated smart technology creating connected, efficient homes
  • Data-driven decision making optimising maintenance and investment
  • Community energy initiatives generating local renewable power
  • Circular economy approaches reducing waste and resource consumption
  • Health and wellbeing integration creating homes that support resident health

Ready to Build a Partnership?

If you're looking for a partner who understands the unique challenges and opportunities in social housing, we'd love to start a conversation. Our approach begins with understanding your specific context and exploring how we can work together to create lasting value for your organisation and residents.

Contact our partnership team today to schedule an initial discovery meeting and learn how our collaborative approach can help you achieve your sustainability and social value objectives.

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